Thursday, December 3, 2009

Zac Posen hits the Target

Zac Posen hits the Target

As the economy gets worse it is harder to spend a lot of money on designer clothing. As a result stores like Kohl’s and JC Penney are combining designer names with their discount prices. Along with the many other retail and department stores, Target has jumped on the band wagon by having well known fashion designers create lines for the store. The latest designer to join the Target family is American apparel designer Zac Posen. His new line will appear in stores and online at Target on April 25.

Posen received his start in the business by designing a dress that Naomi Campbell wore in 2000. Since then he has shown many collections in runway shows and has had his looks worn by celebrities such as Cameron Diaz, Jennifer Lopez, Mischa Barton, and Beyoncé Knowles. Lately Posen seems to be trying to expand his brand, first by designing a line for Saks and now for Target, who knows what else, will be coming in the future. Not much is known about his new line but it is sure to live up to his previous standards.

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